Best Free Claude Skills for Business: 6 Practical AI Assets
The most useful Claude skills are narrow enough to guide a real task. These Make Better assets give Claude a repeatable method, required inputs, and a clearer output across common business jobs.
Editorial note: this guide compares Make Better's own currently published catalog. “Best” means best fit for the stated use case among those available assets, not a claim that we independently tested every template on the internet.
Which template should you use?
Choose by the job you need to do, not by the position in the list. Each pick below has a different role in the workflow.
Technical SEO Auditor
Best for: Running a structured technical audit
Gives Claude a disciplined process for checking crawl, indexation, architecture, and implementation risks.
View templateEcommerce Store Conversion Audit
Best for: Finding store conversion problems
Guides a complete review from product discovery through checkout and retention.
View templateContent Repurposing System
Best for: Reusing strong source material
Helps Claude adapt one idea across formats while preserving meaning and voice.
View templateSales Negotiation Coach
Best for: Preparing a negotiation
Structures interests, leverage, trade-offs, boundaries, and possible responses.
View templateProject Risk Register
Best for: Identifying and managing risk
Turns project uncertainty into clear risks, signals, owners, and mitigation actions.
View templateSocial Media Strategy Builder
Best for: Building a channel strategy
Helps Claude connect audience, positioning, formats, and goals into one plan.
View templateWhat makes a useful template in this category
Has a defined task
A useful skill should solve one recognizable job rather than promise everything.
Requests the right inputs
The workflow should ask for evidence, context, and constraints before producing an answer.
Produces an actionable output
The result should be easy to review, edit, and use in the next step.
Open the free templates
The individual asset page shows the current availability, description, and claim flow. Pricing on that page always takes precedence over this editorial guide.
Project Risk Register
Identify, score, assign, and monitor project risks with clear response plans.
Ecommerce Store Conversion Audit
Audit the full store journey to find the biggest barriers to purchase.
Technical SEO Auditor
Audit crawling, indexing, rendering, performance, schema, and migrations.
Sales Negotiation Coach
Prepare stronger negotiations across price, scope, timing, and risk.
Social Media Strategy Builder
Build a focused social strategy tied to reach, leads, or sales.
Content Repurposing System
Turn one strong source into a complete multi-channel content package.
Use the practical guide before choosing a template
The use-case page walks through the job step by step and explains when each type of resource becomes useful.
Open use caseExplore the topic hub or full collection
Use the topic hub for guides and concepts. Use the collection when you want a focused catalog view without the comparison layer.
Questions before you choose
How do I install a Make Better skill in Claude?
Download the asset, add it to Claude, and tell Claude to use that skill when assigning the task.
Can these assets work in ChatGPT too?
Yes. Most are model-flexible: add the file or instructions and explicitly ask ChatGPT to use the asset.
Are all picks software integrations?
No. They are downloadable skills, prompts, or structured workflows—not standalone SaaS products.
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